How to Plan your business why you need a business plan and you've used up some time doing
your grounding assemble the information you need to create one, it's time to
roll up your sleeves and get the whole thing down on paper. The following pages
will describe in detail the essential sections of a business plan: what you
should include, what you shouldn't include, how to work the numbers and
additional resources you can turn to for help. With that in mind, jump right
in.
Executive Summery
Within the general outline
of the business plan, the executive summary will follow the title page.
The
summary should tell the person who reads what you want. This is very important.
All too often, what the business owner desires is buried on page eight. Clearly
state what you're asking for in the summary.
Business Description
The business explanation
usually begins with a short description of the industry. When describing the
industry, discuss the present outlook as well as future potential. You should
also provide information on all the various markets within the industry,
including any new products or developments that will benefit or adversely
affect your business.
Before Writing Your Plan
How Long Should
Your Plan Be? When Should You Write It?, Who Needs A Business Plan?, Why Should
You Write A Business Plan?, Determine Your Goals and Objectives, Outline Your
Financing Needs, Plan What You'll Do With Your Plan, Don't Forget About
Marketing
Script Your Business Plan and Tools
How To Write A
Business Plan, The Ingredients of Marketing Plan, Updating Your Business Plan
and Enhancing Your Business Plan. Business Plan Software, Books and How-to
Manuals, Business Plan Templates and Sample Business Plans
Marketplace Strategies
Marketplace strategies are
the result of a thorough market analysis. A market analysis forces the
entrepreneur to become familiar with all aspects of the market so that the
target market can be defined and the company can be positioned in order to
garner its share of sales.
Spirited Analysis
The reason of the
competitive analysis is to determine the strengths and weaknesses of the
competitors within your market, strategies that will provide you with a
distinct advantage, the barriers that can be developed in order to prevent
competition from entering your market, and any weaknesses that can be exploited
within the product development cycle.
Design & Development Plan
The reason of the design
and development plan section is to provide investors with a description of the
product's design, chart its development within the context of production,
marketing and the company itself, and create a development budget that will
enable the company to reach its goals.
Operations & organization Plan
The operations and organization
plan is designed to describe just how the business functions on a continuing
basis. The operations plan will highlight the logistics of the organization
such as the various responsibilities of the management team, the tasks assigned
to each division within the company, and capital and expense requirements
related to the operations of the business.
Economic Factors
Economic data is always at
the back of the business plan, but that doesn't mean it's any less important
than up-front material such as the business concept and the management team.
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